Archive for the ‘web 2.0’ Category

Multiple profiles or multiple personnalities online ?

February 17, 2008
Via Smartmobs
clipped from

Maintaining Multiple Personas Online

A new site lets users create profiles for the different sides of their personality.

Facing the online world: Moli, a recently launched social-networking site, allows users to make profiles to represent different aspects of their personality. In the image above, a Roman coin depicts Janus, the Roman god of gates and doors, whose two faces, pointed in opposite directions, represent the transition between two times or places.
Credit: Kunsthistorisches Museum, Wien
Now Moli, a recently launched social-networking site, aims to win over concerned users. President and COO Judy Balint says that the site is intended for a more mature audience than the teenagers targeted by many social-networking websites. Directed at users who are trying to balance personal and professional networks, Moli offers multiple profiles–with different privacy settings–within one account.
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The Web as a platform: meaning?

February 10, 2008

Web 2.0 meme map Preparing my latest intervention for the MSTM Master’s degree at Ecole Centrale in Paris, I decided to analyze Tim O’ Reilly’s seminal text
“What Is Web 2.0”.

Today I will address one of the dimensions of Web 2.0 described by O’Reilly: the Web as a platform. What does that really mean?

Considering the computer science meaning of the term, I would retain two definitions of a platform:

  • ” Combination of a type of computer (material, hardware) and a software operating system (software)” allowing applications to function
  • “Infrastructure allowing any software to function” (Whatis)
  • Thus, as an example we will speak about “software running on a Windows platform.” To that effect, Web 2.0 can be seen as a platform, “on which we execute” applications.

    These applications can be of various types:

  • Messaging services: Gmail, Yahoo ! Mail
  • Maps: Google Maps
  • Office automation: Google (encore) Apps, suite Zoho
  • Applications for companies: Zoho CRM
  • etc.
  • The virtual operating systems or WebOS is another interesting example. The idea is to make available a workspace such as that which we find on our personal computer (office) on the Web. For example, we can mention
    Exoplatform or more recently, mybooo.

    The innovation is that the Web becomes a place where we can use real “software” without installing anything on our computer. It is no longer a space for information or communication only.

    And you, how do you interpret the expression “the Web as a platform”?

    New trends of Web 2.0: disconnected and on your desktop

    November 17, 2007

    disconnected.jpgStill today, as all nomadic workers know, it is not possible to be always and everywhere connected. Possible situations are:

  • no wifi or 3G connection available (rural areas, plane, train)
  • networks available but poor connectivity
  • prohibitive connection costs
  • This is probably why software publishers come back to a long neglected battlefield: your desktop, even when you are disconnected. Several recently launched software products are clear signs of this trend:

  • Google Gears and Dojo offline
  • Google Gears is an open source extension for your browser that enables Web applications to run offline.

    Dojo offline is an open source toolkit that enhances Google Gears’ capabilities.

  • Adobe AIR
  • Adobe AIR is a platform that makes possible to develop applications combining Flash, Ajax and Flex that you can run on your desktop.

  • Zimbra
  • Zimbra is an e-mail software publisher bought by Yahoo! in September 2007. It developed an Ajax version, part of your browser but able to run even without an Internet connection.

    Brad Neuberg, Dojo offline’s founder, wrote a blog post where he describes possible applications:

    “Imagine a version of GMail with a ‘Work Offline’ button on the left-hand side of the screen. When pressed, GMail downloads 100 of your most recent emails into Dojo Offline, including pieces of it’s user-interface. A user can now close their browser and leave the network, stepping on an airplane for example. Once in the air, the user can then simply open their laptop and browser and type in The GMail UI magically appears, along with their 100 most recent emails. A user can read these mails, compose new ones, or reply to existing ones. A flight attendant announces that the plane will land soon; the user closes their browser and laptop. Later, when they are back on the network, they can click the ‘Work Online’ button, which will send all of their locally written emails to the GMail server.”

    Google Docs could also benefit from this toolkit. (more…)

    Tagging more and more popular

    September 23, 2007

    According to the study “American Life Project” by the Pew Internet institute, nearly 30% of the American Net surfers are “taggers”. For instance, they save their bookmarks online on sites such as or they describe their photographs or their blog posts with their own keywords. On top of that, 7% of them tag content every day. This practice is due to be found soon in the corporate world, since many software publishers prepare “” sites for professional uses.

    Source : Indexel